Titan Genetix is a Sports Nutrition and Athletic Apparel brand built around the "Strong Willed" athlete seeking the "Ultimate" in maximizing their potential. Titan Genetix, the Brand and the Culture, was founded on four principles: Tenacity, Consistency, Perseverance and Focus. These tenets (Titan Tenets) represent the ideals of Hard Work, Mental Tenacity and the innate ability to Achieve despite any circumstance.